PR Manager, iPhone - Korea
공고 요약
담당업무
제품을 사용하는 인재 및 커뮤니티와의 새로운 관계 구축
창의적인 스토리텔링을 위한 미디어 및 소셜 플랫폼 발굴 주도
Apple 플랫폼과 제품 전반의 AI 경험 및 기능 정의와 출시 지원
미디어·소셜 트렌드에 대한 현지 인사이트 제공 및 시장 계획의 로컬 실행 지원
PR, Product Marketing, Marcom 등 유관 팀과 제품·소프트웨어 인지도 및 이해도 향상 전략과 캠페인 수립
자격요건
홍보대행사 또는 인하우스 PR팀에서의 홍보 업무 경험
테크·라이프스타일·소비재 분야 미디어 및 인플루언서 네트워크
영어와 한국어 능통
업무상 최대 30% 출장 가능
마감기한
상시채용
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공고 원문
소개
At Apple, ideas have a way of becoming extraordinary products, services, and customer experiences very quickly. Bring passion and dedication to your job and there's no telling what you could accomplish. Imagine what you could do here! Apple's communications team shapes and shares with the world the stories about our innovative products and services, and the values that drive everything we do.
주요업무
• Build new relationships with the talent and communities that use our products to deliver the world's most exciting work • Lead efforts in finding new media and social platforms for creative storytelling • Help drive the definition and launch of meaningful AI experiences and features across Apple's platforms and products • Provide local insights into media and social trends, helping to shape strategy, connect locally and deliver hyper local execution of market plans • Partner with the cross functional teams to create strategies and deliver campaigns that increase awareness and understanding of products and software, including other PR teams, Product Marketing and Marcom teams
자격요건
• 12+ years' experience in public relations, working at a PR agency or in-house PR teams • A developed network of media and influencer contacts in tech, lifestyle and/or consumer spaces • Fluency in English and Korean is required • Ability to travel up to 30%
우대사항
• Strong media and influencer relationships in the tech and consumer space, and a proven track record developing and placing stories • Successfully delivered creative PR campaigns that have created meaningful impact • Able to build relationships and partnerships with creative professionals using iPhone in unique ways, and help them tell their story • Experience managing product launches/events, product reviews and momentum programs • Understanding and passion for the AI landscape, products, and experiences • Strong organizational skills with the ability to focus and simplify while managing multiple projects and programs from start to finish • Excellent writing and editing skills, able to develop pitches and press materials • Ability to quickly analyze media coverage and sentiment, see around corners and apply insights to the team's work • Effective collaborator who will work cross functionally across teams while demonstrating integrity at all times • Self-motivated, possess a positive team-player attitude and passionate about consumer technology • A self-starter who is dedicated and demonstrates creative and critical thinking abilities • Excellent written and verbal communications skills • Able to work with ambiguity and on complex topics • Skilled in multi-tasking, delivering under tight timelines, and adapting quickly to change • Bachelor's degree preferred
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